Netflix for cars. Trask makes it easier to choose SKODA cars for their customers

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31/8/2023

Companies like Netflix, YouTube, and Amazon collect user data and analyze user behavior to recommend content that fits their profile and improves user experience.

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Trask and SKODA partners have been developing and improving such a recommendation engine for SKODA for the past two years. The aim is to offer customers the best possible car configurations and the most relevant optional equipment to purchase with their chosen car.

"One of the most challenging problems we have encountered is unifying data from multiple sources into one dataset. You need to understand every attribute of the data." Martin Szlauer, Full Stack Developer, Trask

Our Tech Lead for Data Science, Andrej Svitek, more about recommendation engines will be explained to you in this video.

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